July 2021 Your Business is Our Focus. What have we been doing? Welcome Our New Alliance Members! Buff City Soap Chad Rakos Exterior Cleaning Hourigan J. Wills Coaching Creating relationships through engaging events like The Alliance welcomes the Commerce & Cocktails and Restaurant After Hours. adjacent new members who Advocating for better infrastructure and funding for joined in the past month and rural broadband improvements. are growing their business. Kiwanis Club of Lynchburg La Vida Coffee + Market Pap's Cigar Company TRU by Hilton Upsource Solutions Connecting more of our region's business parks to natural gas access by securing a $506,000 grant. Leading the redevelopment plan for the Central Virginia Training Center. Cultivating leaders through the 45th class of our award-winning Leadership Lynchburg program. Interested in engaging your business with the Alliance? Call Heath Barret, VP of Membership Development, at (434) 515-3365 or email This Month's Featured Events to learn how joining the Alliance can help your business! Master Class: The State of Diversity Recruiting & Retention August 11, 9 a.m.-Noon at the Alliance In this workshop, facilitated by Jennifer Tardy, thought leader in diversity recruiting, participants will learn where bias hides within common policies, practices, and behaviors, how it can often lead to underrepresentation, and what actions leaders must take to move the dial in increasing diversity. Register at 2021 Workforce & Education Summit: National Crisis, Regional Solutions July 27, 7:30 a.m.-12:30 p.m. at the Alliance From lack of qualified applicants, COVID recovery, and retaining your best and brightest, this timely and important Summit is a must attend for regional educators and employers, large and small, to strategize regional solutions to the workforce crisis we find ourselves in. Victor Reyes, Human Capital Leader, Deloitte will give the keynote address. Register at Explore Switzerland & Christmas Markets on the Rhine July 29, 12:30-1:30 p.m. at Charley's This winter join us for a magical 9-day river cruise as we visit Lucerne, Strasbourg, Speyer, Koblenz, Cochem, Cologne, and much more! There will be a special trip preview on July 29, 12:30-1:30 p.m. at Charley's Restaurant. Lunch will be "Dutch Treat". To RSVP email Denise Rowland at or call (434) 845-5968 ext. 21. Meet One of Our Alliance Ambassadors Upcoming Engagement Opportunities Women, Wine & Wisdom Presented by Financial Designs July 20, 4:30-6 p.m. at the Alliance Grow With Google: YouTube to Grow Your Business Hosted by the SBDC-Lynchburg Region July 27, 6-8 p.m. Virtually Create Virginia: Writer Kevin Roose Keynote on Digital Ownership and NFTS Hosted by the SBDC-Lynchburg Region August 3, 6-8 p.m. Virtually A.M. Alliance Presented by Foster Fuels August 6, 7:30-9 a.m. at Virginia Business Systems Grow With Google: Launch Your Business With Customer-Focused Marketing Hosted by the SBDC-Lynchburg Region August 10, 6-7:30 p.m. Virtually Luke Dykeman Commercial Associate, Coldwell Banker Commercial Read & Co. How long have you been in the Lynchburg region? I moved back to the Lynchburg region 11 years ago. Tell us about your professional role: I am involved in the sale, leasing, and property management of all types of commercial properties. What do you do in your spare time? I like to hike, shoot, play guitar, and drive the beautiful winding roads we have in Virginia. What’s something about you not many people know? I’ve never run out of gas or played the lottery. Why are you an Ambassador for the Alliance? Because I believe in the power that networking and personal relationships have to build a successful business in our community. Lynchburg Regional Business Alliance | 300 Lucado Place, Lynchburg, VA 24504 (434) 845-5966 | | @LYHRegion